Understand the Product / Company:
- By getting well acquainted with the client's goals, products & target audience
- This knowledge proves beneficial in planning and creating an effective advertising campaign
Plan & Create an Advertising Campaign:
- Once understand clients' need, the process of brainstorming and planning begins
- Keeping in mind the client's goals, which can range from…
..introducing new products in the market
..reiterating its brand's benefits
..attracting new customers or keeping in touch with old ones
Step 1 : Identifying the TARGET AUDIENCE |
Selection |
Step 2 : Classification and evaluation of inventory within set parameters to identify the ideal locations |
Evaluation |
Step 3 : Design |
Creative interpretation |
Step 4 : Detailed plan with Execution guidelines |
Planning |
Step 5 : In time execution with Quality checks |
Implementation |
Step 6 : Systematized monitoring & evaluation |
Review |
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